All the content that you create on social networks must answer the questions generated by your target audience on social networks. To begin with, we can search in google, search in social networks, to know how what they are looking for is positioned, what questions they ask, what doubts they have, and on top of that, make an excel where we put all those questions, those doubts that our public makes target, which generates our target. The next step would be to satisfy and respond with our product or our service through social networks, but speaking of the benefit of what we sell, of how we can help them, and not so much of what we are, that already can view on the web at any time.
In addition the content that we post on social networks has to be linked to emotional marketing , with empathy towards the target audience, so that it is more Special Marketing Database permeable, can share and comment on the content that we publish on social networks. Seo on the web with the blog – 4. Get clients on social networksonce we know that content of interest to our audience, we will first work on it on our website. So, work on the blog, work on the content to improve positioning, which have a lot of traffic performance in the medium and long term.
Once you do we will define how we are going to share it on social networks. For this, it is important that you define your digital marketing strategy on social networks through a social media plan. Viral brand content – 5. Get customers on social networksviral content does not mean not viral content for everyone to see, but viral content for our target audience to see. Therefore, we are not going to kill ourselves to make very cool videos or photographs, if later we see that the performance towards our public is not what we expected.